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Curriculum and Course Descriptions

Mission Statement of the Bachelor of Science in Business Administration Program

The mission of the Bachelor of Science in Business Administration is to promote academic excellence, encourage intellectual pursuits, and promote leadership and community excellence within a Christian ethical worldview. Graduates will have the ability to solve problems innovatively, based on knowledge of the tools, concepts and theories of the functional business disciplines within the business community.

Course Number

Course Name


Academic Session One: Eastern Essentials
INST270 Justice in a Pluralistic Society 3
COM222 Analysis of Argument/Discourse 3
Subtotal 6
Academic Session Two: Eastern Essentials
BIB100 Biblical Literature in Contemporary Contex 3
THEO210 Foundations of Christian Spirituality 3
Subtotal 6
Academic Session Three
BUS311 Ethical Principles of Management 3
BUS350 Business Law 3
Subtotal 6
Academic Session Four
BUS361 Research Methods I 3
BUS390 Organizational Behavior 3
Subtotal 6
Academic Session Five
BUS320 Micro-Economics 3
BUS321 Operations Management 3
Subtotal 6
Academic Session Six
BUS362 Research Methods II 3
BUS300 Marketing 3
Subtotal 6
Academic Session Seven
BUS308 Accounting 3
BUS306 Finance 3
Subtotal 6
Academic Session Eight
BUS340 Human Resource Management 3
BUS480 Strategic Management 3
Subtotal 6
Academic Session Nine
BUS485 Organizational Change Proposal Presentation 3
Subtotal 3


  • The major will begin after meeting Eastern University essential course requirements. 
  • The order of courses may vary.
  • This schedule includes periodic breaks between classes to provide time off for vacations and holidays.

Course Descriptions

INST 270 Justice in a Pluralistic Society (3 credits)
This interdisciplinary course uses both biblical and philosophical frameworks to examine the complexities of social justice in a pluralistic society. The focus is on the United States, with connections to the global community. Principles of social justice are used to explore issues of race, gender and class. Emphasis is placed on the student understanding her/his own identity and life situation, including what values, attitudes and knowledge have shaped her/his own worldview. Attention is given to students developing skills in interacting with people from diverse groups and in bringing about social justice in the larger society.

COM 222 Analysis of Argument/Discourse (3 credits)
The study of argumentation as applied to public and mediated discourse. Topics include: patterns of reasoning, identification and analysis of fallacies, types of supporting evidence, presentation and refutation of cases. Specific topics for analysis will be taken from contemporary discussions of political, social, and economic issues.

BIB 100  Biblical Literature in Contemporary Context (3 credits)
This course will introduce the student to the entire biblical story of the people of God. The main components of the program will be: the Creation Theology (discussing the meaning of Genesis and the Wisdom literature), the Covenantal People (featuring Exodus and the Sinai events), Prophetic Theology (analyzing the socio-political significance of the prophets), the message of Jesus (discussing the Gospels and the developing church), the theology of Paul and the developing Christian tradition (thinking through Paul and the other New Testament documents which conclude the biblical story).

THEO 210  Foundations of Christian Spirituality (3 credits)
This course studies the six major Christian traditions of spirituality: Contemplative, Holiness, Charismatic, Social Justice, Evangelical, and Incarnational. Key biblical texts and selected classical writings of the church fathers and mothers will be analyzed and discussed for the purpose of identifying the variety of ways and means for spiritual formation. Students will be encouraged to practice many of the disciplines and report on their experiences.

BUS 300 Marketing (3 credits)
This course introduces the student to the broad field of marketing and activity that aims to develop goods and services to satisfy the needs and desires of customers. Marketing decision-making in for-profit and not-for-profit organizations emphasizes the analysis of customer needs and desires; segmenting of markets; developing product, promotion, price and distribution strategies; and the relationships among consumers, business and government.

BUS 308 Accounting (3 credits)
This course introduces the student to basic concepts and principles in accounting.  In addition, students are expected to apply these concepts and principles in analyzing the financial health of an organization and devising strategies to ensure ethical decision-making with regard to accounting practices.

BUS 311 Ethical Principles of Management (3 credits)
The course introduces students to the relationship between business and society and integrates the major themes of this topic with principal concepts related to ethics and management. Students explore and relate their personal ethical values to the complex moral dilemmas faced by managers.

BUS 320  Micro-Economics (3 credits)
This introductory course focuses on the analysis of economic decision-making in the context of public and private enterprises.  The course develops the economic framework necessary to evaluate production opportunities, cost analysis and price determination in competetive and non-competitive markets.

BUS 321 Operations Management (3 credits)
The course emphasizes the optimum deployment of productive resources in industrial, commercial and institutional settings.  Quantitative analytical techniques are used to explore topics related to decision theory, capacity planning, project management, inventory control and quality control.

BUS 340 Human Resource Management (3 credits)
This course analyzes the problems, strategies, and procedures used to assess and manage human resources in organizations. Special attention will be given to: evaluation of abilities and performance; effective recruitment and selection; motivation techniques; and developing human resources.

BUS 350 Business Law (3 credits)
This course provides a basic understanding of (1) the nature, functions and limitations of law and legal systems; (2) the basic relationship among justice, ethics, legal systems and social structure; and (3) the relationship among society, law and business activity.

BUS 360 Finance (3 credits)
This course introduces the basic concepts and techniques employed by financial managers. Topics include: the environment in which financial decisions are made; time value of money; concept of value versus price; bond and stock valuation; risk and return; the capital asset pricing model; financial ratios calculations and capital budgeting.

BUS 361 Research Methods I (3 credits)
This course introduces students to fundamental concepts related to the type of research that will be done through their Organizational Change Proposal. Topics include basic research design and measurement and the strengths and weaknesses of the various approaches available to the organizational problem solver.

BUS 362  Research Methods II (3 credits)
This course reinforces the concepts introduced in Research Methods I and introduces students to the next phase in analyzing organizational problems. In particular, topics related to data analysis and interpretation will be explored relative to the types of research design a student may choose from after completing their Organizational Change Proposal.

BUS 390 Organizational Behavior (3 credits)
The behavioral aspects of management are examined at the micro and macro levels. Specific areas of concern such as motivation, decision making, leadership, and conflict resolution are studied both theoretically and experientially.

BUS 480 Strategic Management (3 credits)
This course explores the strategic planning process by focusing on in-depth analyses of organizations and their environments. Students integrate material from all other business and related courses to prepare written and verbal analyses of the strategic management of various types of organizations.

BUS 485 Organizational Change Proposal Presentation (3 credits)
The OCP is designed for individuals or teams of students to complete a project for an organization that contributes to the organization's business strategy and can be put into immediate development and use. The project may involve assessment, analysis, design, re-design, implementation, and/or evaluation. It must make use of the knowledge and tools acquired in the business administration program, and it can use outside resources in addition to those from the program.

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